[PDF] ❤ Connect Author John Browne – Avshao.info

Connect Didn t go far enough for me Read a bit like green wash by ex BP CEO. If I could give this book a negative rating I would The sheer hypocritical audacity of this guy is breathtaking He starts in the opening saying how sad he was about the loss of life as a result of the Deepwater Horizon oil spill What he neglects to say is that his own policies when he was the CEO of BP caused the extent of the damage in the gulf Connect and engage with society this is the rallying call to businesses by this impactful little book.Written by the former chief executive officer of BP and two top McKinsey executives, the book takes a hard look at how big businesses connect or accurately often fail to connect with society at large Built around many candid interviews with top global leaders and mixed with the authors own experiences, the resultant book is a fairly informal, powerful and engaging read, dispensing advice over how companies and executives can enhance their performance by engaging radically with the world around them.The authors point out that this engagement is than philanthropy or corporate social responsibility CSR and the potential value for getting it right can be high, they estimate that it can be contribute a boost of up to 30 per cent of corporate earnings and the shares of companies which connect effectively outperform those of their competitors by than 2 per cent every year That is a fair amount of money for effectively being a better, connected corporate citizen.It was good to see how historical references can be weaved into current day activities and even future projections given all at the same time.The authors are not afraid of throwing cold water over many popular themes in modern day business life, such as CSR, of Extracts from the book i found particularly useful Location 1400 Technology driven transparency is shifting the balanced of power away from traditional institutions such as governments and companies towards individuals Social media has redefined the way we interact with the world democratizing the publication process Companies and governments need to adapt by engaging with people, inviting people in, learning from people, involving people Location 2100 Connecting with external stakeholders can set companies apart in several ways From new revenue steams and reduced regulatory risk to reputational enhancement, market access and lower resource costs Location 2300 Lord Leverhulme, who founded Unilever, invented a soap Drawing On The Professional Experience Of John Browne, Former CEO Of BP, And The Insight Of Two McKinsey Experts, Connect Articulates And Explores The Recurring Rift Between Big Business And Society, Offering A Practical Manifesto For Reconciliation This Timely And Important Book Features Candid Interviews With Global Leaders At The Heart Of This Debate, From Facebook S Sheryl Sandberg And Goldman Sachs CEO Lloyd Blankfein To Tony Blair And Tim Berners Lee, Inventor Of The World Wide Web.Connect Shows How Companies And Executives Can Enhance Their Performance By Engaging Radically With The World Around Them.


About the Author: John Browne

Is a well-known author, some of his books are a fascination for readers like in the Connect book, this is one of the most wanted John Browne author readers around the world.


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